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SEO (aka, Search Engine Optimization) is one of those things you hear a lot about but don’t really understand, and at this point, you’re too afraid to ask. Well, as a web designer and SEO strategist, it’s my job to make SEO easy to understand, because it actually is pretty simple. In this blog, I’m […]

An SEO Strategy Example for a Baltimore Photographer 

Marketing for wedding venues is unlike marketing for any other vendor in the wedding industry. As a brand and website designer, I’ve seen so many gorgeous venues struggle to get inquiries because their website simply wasn’t pulling its weight. So today, I’m going to break down everything you need to know about designing a website […]

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Marketing for Wedding Venues: Behind the Scenes of a Website that Works for You 

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If you’ve found yourself on this page, you’re probably a service-based business owner finally looking into redesigning your website or setting one up for the very first time. If that’s the case, you are in the perfect place. My name is Kelly, and I’m a brand and web designer for creatives and service-based businesses! I’m […]

A Web Designer’s Favorite Showit Website Templates 

As a website designer with an SEO addiction, it’s my job to stay informed about the latest changes to Google. And lately, there has been a ton of chatter online about how AI search is changing the way you market. I’ve had clients DM me at 2 am, worried about their SEO and organic marketing. […]

How to Start Showing up in AI Search Results 

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When I first started my brand and web design business, I worked with any platform that came my way. So I have years of experience working on pretty much every main website-building platform. And while there are many great options, when it comes to Showit vs WordPress, there are a few key differences to consider […]

Showit vs WordPress: A Web Designer’s Honest Opinion 

As a brand and web designer, I am all about creating digital marketing strategies for small businesses. If you are a small business owner, you have my utmost respect. Starting something is hard. Sticking with it is even harder. Butttt….. I happen to believe it would be a lot easier if you had some marketing […]

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The Ultimate Digital Marketing Strategies for Small Businesses

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Part of being a web and brand designer is creating beautiful, aesthetic websites that represent you as a business owner. The other (arguably more important) part is having a deep understanding of strategy, SEO, and the client sales journey. Your website can’t just be pretty. It needs to be strategic, too. And when you work […]

Designing a Website For Small Business Owners With The Sales Journey in Mind

As a Showit website designer, I have real conversations with real business owners every day. Part of my design process includes getting up close and personal with these women, asking them why they started their business, and listening to their goals. And do you know what every single one of them wants? Business freedom. They […]

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How Your Business Freedom and Work-Life Balance Rely on Your Brand and Website 

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There’s a strategy behind your website structure beyond just making it look pretty. Each page on your wedding website serves a purpose for growing your business. Strategic website structure, design, and content improve the client’s journey and experience, making them more likely to become your next client.  What pages are absolutely essential for your wedding […]

How to Structure Your Wedding Website for Maximum Client Inquiries

A question I always get is, “Should I put prices on my website?” All entrepreneurs struggle with this question. There are so many factors to consider when deciding between pricing pages or custom quotes. As a web designer, I’ve seen and done it all. Some wedding professionals love pricing pages because they set client expectations […]

Should Wedding Planners Use Pricing Pages or Custom Quotes? 

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