Small Business Brand Reveal: Evergreen Esthetics

I recently had the pleasure of working on the design for a small business brand, located here in Reno, NV. Stephanie is an award-winning esthetician, specializing in acne and sensitive skin. She is an amazingly hard-working business owner of Evergreen Esthetics, a current resident at Plumb and Pine. If you love seeing skin transformations, then […]

If My Business Were a Snackā€¦ And What The Heck That Has to Do With Branding

I am the queen of snacks. My 15 month old son would be the king. The kid can EAT. So having spent my fair share of time eating, shopping, and browsing menus for the best snacks of all time, I have also thought about what snack would best represent my business. (Normal, I know.) Cutting […]

Who Is My Ideal Client… And How to Find Yours

If you have spent any time as a service provider, you have probably been asked, “but, who is your ideal client?” Hopefully you have put some real thought into this question and have an answer ready to go, because although it might feel a little weird and creepy (just being honest here…), having a fictional […]

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